The Farnell marketing team just wrapped up the final episode of Top Tech Voices, Season 1, a podcast series that discusses emerging technology trends.

Farnell is leading the charge in creating a podcast that breaks the mold—something the numbers prove tech buyers want.

“While we were analyzing podcasts and other similar campaigns, we noticed that they usually talked about very general content,” said Bartosz Wierzchowski of Farnell. “Instead of going this route, we chose to differentiate ourselves by providing more specific and relevant information for our viewers—information they craved because it wasn’t readily available. We provide very practical tips and solutions that listeners could use in their work lives or personal lives immediately. I believe this is why Top Tech Voices really stands out.”